Friday, March 11, 2011

Typography 2

This is my second project for type.

The recreation of the breeze card.

This is the original Breeze card.




That task is to recreate the card that we see fit.
By adding what Atlanta is, or means, to me.
My idea is simple, I think because simplicity is my strongest asset.
The idea is Atlanta is an easy going city.
Not much to do except live and better yourself.
This is the idea going with as I created the first draft of the card.
If something is easy, is it not also simple?
That is a yes or no question, depending on who one asks.
For me, the answer is yes.
Simple is easy.

The numbers on the first image relates to how easy using the card can be, 
"It is easy as 1,2,3."

With out the slogan, or me explaining it I doubt anyone would have gotten the idea I was going for on their own.
Which is why I did away with "1,2,3" in the last two images.

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